Subscription plans
Consumer AI subscription pricing across the major providers. Most providers converged on a $20 default tier and a $100–$200 power tier — the differences are in usage limits and bundled features.
Manually curated from official pricing pages. Last verified 2026-07-21. Prices in USD; regional pricing may vary.
ChatGPT by OpenAI · official pricing
Free
Free
- ✓Access to flagship models with usage limits
- ✓Ad-supported in some regions
- ✓Limited file uploads and image generation
Go
$8/mo
- ✓Higher limits than Free
- ✓Faster responses
- ✓Budget entry tier
Plus
Most popular$20/mo
- ✓Full access to latest GPT models
- ✓Advanced voice, vision, and file analysis
- ✓Higher message limits
- ✓Sora video generation access
Pro
$200/mo
- ✓Unlimited access to flagship reasoning models
- ✓Highest compute tier (pro reasoning modes)
- ✓Priority access to new features
- ✓Extended agent and deep-research limits
Claude by Anthropic · official pricing
Free
Free
- ✓Access to Claude with daily usage limits
- ✓Web, desktop, and mobile apps
Pro
Most popular$20/mo
- ✓~5x free usage
- ✓Claude Code access
- ✓Projects and knowledge bases
- ✓$17/mo effective on annual billing
Max 5x
$100/mo
- ✓5x Pro usage
- ✓Priority access at peak times
- ✓Higher Claude Code limits
Max 20x
$200/mo
- ✓20x Pro usage
- ✓Best for heavy Claude Code / agent workloads
- ✓Early access to new features
Gemini by Google · official pricing
Free
Free
- ✓Gemini app with usage limits
- ✓Basic NotebookLM access
AI Plus
$4.99/mo
- ✓Cheapest paid tier of any major provider
- ✓More Gemini usage than free
- ✓200 GB storage
AI Pro
Most popular$19.99/mo
- ✓Flagship Gemini models with 4x free-tier usage
- ✓NotebookLM, Jules coding agent, Flow video tool
- ✓2 TB Google One storage
- ✓YouTube Premium Lite bundled
AI Ultra
$99.99/mo
- ✓5x AI Pro usage
- ✓Deep Think reasoning mode
- ✓Gemini Spark
- ✓20 TB storage
AI Ultra (high limit)
$199.99/mo
- ✓20x AI Pro usage
- ✓Highest limits Google offers
- ✓All Ultra perks included
Grok by xAI · official pricing
SuperGrok Lite
$10/mo
- ✓Entry Grok tier
- ✓Standard usage limits
SuperGrok
Most popular$30/mo
- ✓Full Grok model access
- ✓Higher rate limits
- ✓Think and DeepSearch modes
SuperGrok Heavy
$300/mo
- ✓Most expensive consumer AI plan
- ✓Grok Heavy multi-agent mode
- ✓Earliest access to new models
Copilot by GitHub · official pricing
Free
Free
- ✓Limited completions and chat per month
- ✓Works in VS Code, JetBrains, and more
Pro
Most popular$10/mo
- ✓Unlimited completions
- ✓Premium model requests allowance
- ✓Copilot coding agent
Max
$100/mo
- ✓Largest premium-request allowance
- ✓Access to the most capable coding models
- ✓For heavy agentic coding
Copilot (Microsoft 365) by Microsoft · official pricing
M365 Premium
$19.99/mo
- ✓Copilot in Word, Excel, PowerPoint, Outlook
- ✓Full Office apps bundled
- ✓1 TB OneDrive storage
Perplexity by Perplexity · official pricing
Free
Free
- ✓Generous free search tier
- ✓Limited Pro searches per day
Pro
Most popular$20/mo
- ✓Unlimited Pro searches
- ✓Choice of underlying frontier models
- ✓File analysis and Labs
- ✓Comet browser assistant
Max
$200/mo
- ✓Perplexity Computer agentic system
- ✓Highest limits on reports and dashboards
- ✓Most advanced Comet assistant mode
Cursor by Cursor · official pricing
Hobby
Free
- ✓Limited agent requests and completions
- ✓Great for evaluating the editor
Pro
Most popular$20/mo
- ✓Extended agent limits
- ✓Access to frontier coding models
- ✓Background agents and Bugbot
Ultra
$200/mo
- ✓20x Pro usage
- ✓Priority access to new features
- ✓For full-time agentic development
FAQ
Who needs a $100–$200 Pro or Max plan?
Power tiers (ChatGPT Pro, Claude Max, Gemini Ultra high-limit, etc.) are for people who hit daily usage caps on the ~$20 plans—heavy coding agents, deep research, or all-day professional use. Casual chat rarely needs them.
Is annual billing worth it?
Where offered, annual billing typically saves about 10–20% versus paying monthly. Toggle Annual on this page to see the effective monthly rate and savings percentage.
How is this different from API pricing?
Subscription plans are flat monthly fees for chat products with usage limits. API pricing (on the Models and Calculator pages) bills per token and is usually better for apps you build yourself.